Lost San Diego — Ben-Hur Coffee
In continuing fascination for all things old such as the Dr Pepper/Hires Root Beer sign I spied downtown a few years ago, I had to stop to take a snap of this vintage painted sign for Ben-Hur Coffee.
Although I’ve never seen a can of Ben-Hur Coffee, research shows that this brand was a tie-in with the 1925 MGM silent movie (it was remade in 1959 starring Charlton Heston). Coffee, toiletries and fragrances were some of the commercial tie-ins for the novel and movie.
The mural can been seen on the corner of Ivy and India Street in Little Italy, facing east. San Diego Reader has some background information about this painting here. Antique collectors can find vintage tins online including Etsy and eBay.