Sprinkles Cupcakes mix

With a winter chill settling down in Southern California this weekend, the red velvet cupcake mix I brought from Sprinkles was the reason to turn on the oven.

Aside from the mix, also needed to complete the batter was a 1 1/2 sticks of unsalted butter, two eggs, 2/3 a cup of milk and 1/2 teaspoon of vinegar all at room temperature. The directions were very specific of when to add the ingredients and how long to mix. I reread the recipe two before proceeding but the mixture still turned out very doughy and stiff. But I was happy to see that it was a very bright red.

Sprinkles' red velvet mix

The cupcakes were in the oven for approximately 22 minutes and made exactly 12 cupcakes. The mix did not include any ingredients for the frosting but called for a package of cream cheese, an additional stick of butter (yikes), 3 1/2 cups of confectioner’s sugar, 1/2 teaspoon of vanilla and 1/2 teaspoon of salt. The frosting was already sweet at 1 cup of the confectioner’s sugar but I cut it off at 2 cups.

Red velvet cupcakes from Sprinkles' mix

One thing I did find funny about the directions on the recipe were the directions on how to get the signature Sprinkles Cupcake frosting technique which involved a generous dollop of frosting using an offset spatula making large circles. Unfortunately, I did not get the technique down as evidenced by the photo above.

The cake itself was too dry for my taste even with the huge amounts of butter called for in the mix. Even the “modern dots” included in the package wasn’t worth the $14 investment. Next time I get a hankering for red velvet cupcakes I will pass on the actual mix itself and make red velvet cupcakes from scratch using Kim’s recipe. In fact, I’m going to stay away from the whole lot of cake mixes.

Good bye, Betty and Duncan. It was good while it lasted.

4 thoughts on “Sprinkles Cupcakes mix

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  1. sounds very disappointing! they don't look as pretty and scrumptous as the ones you made from scratch.how's your chocolate cookie knowledge? the girls in Food are going to be taste tasting recipes. i wasn't asked to join which is sad as i think i've been making them since i was 8 yrs old. one of the girls has been trying out recipes and has brought in a few for us to try. i am NOT impressed. ah well… look for the results in an upcoming food section.hugs…

  2. But the cuppies rises very well though… I wonder what they added in for that to happen… my cuppies usually have a flat top… 😦

  3. Hi Trinity!I was disappointed the cupcakes weren't a bright red as I hoped. As for chocolate cookies: I do love to eat them but baking them is another thing. I know almost nothing. I would love to try one of your cookies! Maybe a dessert get together soon?Hi Angeleyes!I wonder if you're using enough baking powder for the cupcakes. The cupcakes I've made from scratch always seemed to puff up quite nice and it was after I had shifted baking powder in with the flour. Good luck!

  4. Looks fabulous but it is always worth it to work from scratch,the taste is of course what is most important.

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